{"id":9379,"date":"2024-09-30T23:12:43","date_gmt":"2024-09-30T14:12:43","guid":{"rendered":"https:\/\/motenasu.info\/manual\/?p=9379"},"modified":"2025-11-11T12:27:19","modified_gmt":"2025-11-11T03:27:19","slug":"%e5%aa%92%e4%bd%93%e5%8a%b9%e7%8e%87%e5%88%86%e6%9e%90","status":"publish","type":"post","link":"https:\/\/motenasu.info\/manual\/?p=9379","title":{"rendered":"\u5a92\u4f53\u52b9\u7387\u5206\u6790"},"content":{"rendered":"<div class=\"methodWrap\">\n<h4 id=\"mediaAnalysisOverview\" class=\"method\"><span class=\"methodNumber\">\u25bc<\/span><span class=\"methodTxt\">\u5a92\u4f53\u52b9\u7387\u5206\u6790\u6982\u8981<\/span><\/h4>\n<div class=\"row mb-3\">\n<div class=\"col-md-6\">\n<p class=\"breadcrumbNav\">\u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; \u6982\u8981<\/p>\n<p>                \u5a92\u4f53\u52b9\u7387\u5206\u6790\u306f\u3001\u5e83\u544a\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u6295\u8cc7\u5bfe\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u6700\u9069\u306a\u5a92\u4f53\u914d\u5206\u3092\u6c7a\u5b9a\u3059\u308b\u305f\u3081\u306e\u5206\u6790\u30b7\u30b9\u30c6\u30e0\u3067\u3059\u3002<\/p>\n<p>                ROAS\u3001CPA\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u306e\u91cd\u8981\u6307\u6a19\u3092\u7d71\u5408\u7684\u306b\u5206\u6790\u3057\u3001\u5a92\u4f53\u3054\u3068\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u53ef\u8996\u5316\u3057\u307e\u3059\u3002<\/p>\n<div class=\"attention\">\n<h3>\u91cd\u8981\u306a\u6307\u6a19<\/h3>\n<ul>\n<li><strong>ROAS (Return on Ad Spend)<\/strong>: \u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c<\/li>\n<li><strong>CPA (Cost Per Acquisition)<\/strong>: \u9867\u5ba2\u7372\u5f97\u5358\u4fa1<\/li>\n<li><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/strong>: \u6210\u7d04\u7387<\/li>\n<li><strong>\u69cb\u6210\u6bd4<\/strong>: \u5168\u4f53\u306b\u5360\u3081\u308b\u5272\u5408<\/li>\n<\/ul><\/div>\n<p>                \u5206\u6790\u30c7\u30fc\u30bf\u306f\u6bce\u65e512\u6642\u9593\u6bce\u306b\u81ea\u52d5\u66f4\u65b0\u3055\u308c\u3001\u5a92\u4f53\u52b9\u679c\u3092\u76e3\u8996\u3067\u304d\u307e\u3059\u3002\n            <\/p><\/div>\n<div class=\"col-md-6\">\n                <!-- <img loading=\"lazy\" decoding=\"async\" src=\"media-efficiency-overview.png\" alt=\"\u5a92\u4f53\u52b9\u7387\u5206\u6790\u6982\u8981\u753b\u9762\" width=\"1200\" height=\"900\" class=\"responsiveImg methodPhoto\" \/> -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"methodWrap\">\n<h4 id=\"filterSettings\" class=\"method\"><span class=\"methodNumber\">\u25bc<\/span><span class=\"methodTxt\">\u30d5\u30a3\u30eb\u30bf\u30fc\u8a2d\u5b9a<\/span><\/h4>\n<div class=\"row mb-3\">\n<div class=\"col-md-6\">\n<p class=\"breadcrumbNav\">\u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; \u30d5\u30a3\u30eb\u30bf\u30fc\u8a2d\u5b9a<\/p>\n<p>                \u5206\u6790\u5bfe\u8c61\u3092\u7d5e\u308a\u8fbc\u3080\u305f\u3081\u306e\u30d5\u30a3\u30eb\u30bf\u30fc\u6a5f\u80fd\u3067\u3059\u3002\u671f\u9593\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u3092\u6307\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<h5>\u8a2d\u5b9a\u53ef\u80fd\u306a\u30d5\u30a3\u30eb\u30bf\u30fc\u9805\u76ee<\/h5>\n<ul>\n<li><strong>\u671f\u9593\u9078\u629e<\/strong>: \u5206\u6790\u5bfe\u8c61\u671f\u9593\u3092YYYYMMDD\u5f62\u5f0f\u3067\u6307\u5b9a<\/li>\n<li><strong>\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/strong>: \u73fe\u5728\u306fMOTENASU\u4ee3\u7406\u5e97\u306e\u307f\u5bfe\u5fdc<\/li>\n<li><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\/\u4ee3\u7406\u5e97<\/strong>: \u7279\u5b9a\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u7d5e\u308a\u8fbc\u307f<\/li>\n<li><strong>\u5e83\u544a\u30fb\u6e2c\u5b9a\u30b0\u30eb\u30fc\u30d7<\/strong>: \u8a73\u7d30\u306a\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u5206\u6790<\/li>\n<li><strong>\u5e83\u544a\u6d41\u5165\u5143\u30b3\u30fc\u30c9<\/strong>: \u500b\u5225\u5e83\u544a\u30b3\u30fc\u30c9\u3067\u306e\u5206\u6790<\/li>\n<\/ul>\n<div class=\"attention\">\n<h3>\u6ce8\u610f\u70b9<\/h3>\n<p>                    \u30d5\u30a3\u30eb\u30bf\u30fc\u306f\u8907\u6570\u7d44\u307f\u5408\u308f\u305b\u53ef\u80fd\u3067\u3059\u3002\u671f\u9593\u306f\u5fc5\u9808\u9805\u76ee\u3067\u3001\u4ed6\u306e\u30d5\u30a3\u30eb\u30bf\u30fc\u306f\u4efb\u610f\u9078\u629e\u3068\u306a\u308a\u307e\u3059\u3002\n                <\/p><\/div>\n<\/p><\/div>\n<div class=\"col-md-6\">\n                <!-- <img loading=\"lazy\" decoding=\"async\" src=\"filter-settings.png\" alt=\"\u30d5\u30a3\u30eb\u30bf\u30fc\u8a2d\u5b9a\u753b\u9762\" width=\"1200\" height=\"900\" class=\"responsiveImg methodPhoto\" \/> -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"methodWrap\">\n<h4 id=\"kpiSummary\" class=\"method\"><span class=\"methodNumber\">\u25bc<\/span><span class=\"methodTxt\">KPI\u30b5\u30de\u30ea\u30fc<\/span><\/h4>\n<div class=\"row mb-3\">\n<div class=\"col-md-6\">\n<p class=\"breadcrumbNav\">\u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; KPI\u30b5\u30de\u30ea\u30fc<\/p>\n<p>                \u4e3b\u8981\u306a\u5a92\u4f53\u52b9\u7387\u6307\u6a19\u3092\u30b9\u30b3\u30a2\u30ab\u30fc\u30c9\u5f62\u5f0f\u3067\u8868\u793a\u3057\u307e\u3059\u3002\u9078\u629e\u671f\u9593\u5168\u4f53\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u4e00\u76ee\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h5>\u8868\u793a\u3055\u308c\u308b\u4e3b\u8981KPI<\/h5>\n<ul>\n<li><strong>\u6708\u6b21\u5e83\u544a\u8cbb<\/strong>: \u6307\u5b9a\u671f\u9593\u306e\u7dcf\u5e83\u544a\u8cbb\u7528<\/li>\n<li><strong>ROAS<\/strong>: \u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c<\/li>\n<li><strong>\u5e73\u5747CPA<\/strong>: \u5e73\u5747\u9867\u5ba2\u7372\u5f97\u5358\u4fa1<\/li>\n<li><strong>\u7dcfCV\u6570<\/strong>: \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7dcf\u6570<\/li>\n<li><strong>\u5e73\u5747\u8cfc\u5165\u5358\u4fa1<\/strong>: 1\u4ef6\u3042\u305f\u308a\u306e\u5e73\u5747\u8cfc\u5165\u91d1\u984d<\/li>\n<\/ul>\n<div class=\"attention\">\n<h3>KPI\u8a08\u7b97\u5f0f<\/h3>\n<p><strong>\u5e83\u544a\u8cbb\uff08\u65e5\u5225\uff09 = \u6708\u6b21\u5e83\u544a\u8cbb \u00f7 \u305d\u306e\u6708\u306e\u5b9f\u969b\u306e\u65e5\u6570<\/strong><\/p>\n<p><strong>ROAS = \u7dcf\u58f2\u4e0a \u00f7 \u65e5\u5225\u5e83\u544a\u8cbb<\/strong>\uff08\u8868\u793a\u6642\u306f%\u5909\u63db\uff09<\/p>\n<p><strong>\u5b9fCPA = \u65e5\u5225\u5e83\u544a\u8cbb \u00f7 \u5b9fCV\u6570<\/strong><\/p>\n<p><strong>\u5e73\u5747\u8cfc\u5165\u5358\u4fa1 = \u7dcf\u58f2\u4e0a \u00f7 \u5b9fCV\u6570<\/strong><\/p>\n<p><strong>\u69cb\u6210\u6bd4 = \u500b\u5225\u5b9fCV\u6570 \u00f7 \u540c\u65e5\u5168\u4f53\u5b9fCV\u6570<\/strong>\uff08\u8868\u793a\u6642\u306f%\u5909\u63db\uff09<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-md-6\">\n                <!-- <img loading=\"lazy\" decoding=\"async\" src=\"kpi-summary.png\" alt=\"KPI\u30b5\u30de\u30ea\u30fc\u753b\u9762\" width=\"1200\" height=\"900\" class=\"responsiveImg methodPhoto\" \/> -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"methodWrap\">\n<h4 id=\"platformEfficiency\" class=\"method\"><span class=\"methodNumber\">\u25bc<\/span><span class=\"methodTxt\">\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u52b9\u7387\u5206\u6790<\/span><\/h4>\n<div class=\"row mb-3\">\n<div class=\"col-md-6\">\n<p class=\"breadcrumbNav\">\u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u52b9\u7387\u5206\u6790<\/p>\n<p>                \u5404\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u52b9\u7387\u3092\u6bd4\u8f03\u5206\u6790\u3057\u307e\u3059\u3002ROAS\u3084CPA\u3067\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h5>\u5206\u6790\u5bfe\u8c61\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/h5>\n<ul>\n<li><strong>MOTENASU\u4ee3\u7406\u5e97<\/strong>: \u73fe\u5728\u5bfe\u5fdc\u4e2d\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/li>\n<\/ul>\n<h5>\u4eca\u5f8c\u5bfe\u5fdc\u4e88\u5b9a\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/h5>\n<ul>\n<li><strong>Google Ads<\/strong>: \u691c\u7d22\u30fb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u958b\u767a\u4e2d\uff09<\/li>\n<li><strong>Meta Ads<\/strong>: Facebook\u30fbInstagram\u5e83\u544a\uff08\u958b\u767a\u4e2d\uff09<\/li>\n<li><strong>Yahoo Ads<\/strong>: Yahoo!\u691c\u7d22\u30fb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u958b\u767a\u4e2d\uff09<\/li>\n<li><strong>TikTok Ads<\/strong>: TikTok\u52d5\u753b\u5e83\u544a\uff08\u958b\u767a\u4e2d\uff09<\/li>\n<li><strong>LINE Ads<\/strong>: LINE\u5e83\u544a\u914d\u4fe1\uff08\u958b\u767a\u4e2d\uff09<\/li>\n<\/ul>\n<h5>\u8a73\u7d30\u4e00\u89a7\u306e\u8868\u793a\u9805\u76ee<\/h5>\n<ul>\n<li><strong>\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/strong>: \u5e83\u544a\u914d\u4fe1\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/li>\n<li><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\/\u4ee3\u7406\u5e97<\/strong>: \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\u307e\u305f\u306f\u4ee3\u7406\u5e97\u540d<\/li>\n<li><strong>\u5e83\u544a\u30fb\u6e2c\u5b9a\u30b0\u30eb\u30fc\u30d7<\/strong>: \u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u540d<\/li>\n<li><strong>\u5e83\u544a\/\u6d41\u5165\u5143\u30b3\u30fc\u30c9<\/strong>: \u500b\u5225\u5e83\u544a\u8b58\u5225\u30b3\u30fc\u30c9<\/li>\n<li><strong>\u5b9fCV<\/strong>: \u5b9f\u969b\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570<\/li>\n<li><strong>\u5b9fCPA<\/strong>: \u5b9f\u969b\u306e\u9867\u5ba2\u7372\u5f97\u5358\u4fa1<\/li>\n<li><strong>\u5e73\u5747\u8cfc\u5165\u5358\u4fa1<\/strong>: 1\u4ef6\u3042\u305f\u308a\u306e\u5e73\u5747\u8cfc\u5165\u91d1\u984d<\/li>\n<li><strong>ROAS<\/strong>: \u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c<\/li>\n<li><strong>\u5e83\u544a\u8cbb<\/strong>: \u6295\u4e0b\u3057\u305f\u5e83\u544a\u8cbb\u7528<\/li>\n<li><strong>\u69cb\u6210\u6bd4<\/strong>: \u5168\u4f53\u306b\u5360\u3081\u308b\u5272\u5408<\/li>\n<\/ul>\n<div class=\"attention\">\n<h3>\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8<\/h3>\n<p>                    ROAS\u4e0a\u4f4d\u306e\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u3078\u306e\u4e88\u7b97\u914d\u5206\u3092\u691c\u8a0e\u3057\u3001CPA\u304c\u9ad8\u3044\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u306f\u6539\u5584\u4f59\u5730\u304c\u3042\u308a\u307e\u3059\u3002\n                <\/p><\/div>\n<\/p><\/div>\n<div class=\"col-md-6\">\n                <!-- <img loading=\"lazy\" decoding=\"async\" src=\"platform-efficiency.png\" alt=\"\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u52b9\u7387\u5206\u6790\u753b\u9762\" width=\"1200\" height=\"900\" class=\"responsiveImg methodPhoto\" \/> -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"methodWrap\">\n<h4 id=\"campaignAnalysis\" class=\"method\"><span class=\"methodNumber\">\u25bc<\/span><span class=\"methodTxt\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5225\u8a73\u7d30\u5206\u6790<\/span><\/h4>\n<div class=\"row mb-3\">\n<div class=\"col-md-6\">\n<p class=\"breadcrumbNav\">\u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5225\u8a73\u7d30\u5206\u6790<\/p>\n<p>                \u7279\u5b9a\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u306e\u8a73\u7d30\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6708\u6b21\u3067\u8ffd\u8de1\u3057\u307e\u3059\u3002\u6642\u7cfb\u5217\u3067\u306e\u52b9\u679c\u5909\u5316\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h5>\u8a73\u7d30\u5206\u6790\u6a5f\u80fd<\/h5>\n<ul>\n<li><strong>\u6708\u6b21\u63a8\u79fb<\/strong>: \u5404\u6708\u306eROAS\u30fbCPA\u5909\u5316<\/li>\n<li><strong>\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u6bd4\u8f03<\/strong>: \u540c\u4e00\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5185\u306e\u52b9\u679c\u6bd4\u8f03<\/li>\n<li><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u63a8\u79fb<\/strong>: CV\u6570\u30fb\u8cfc\u5165\u5358\u4fa1\u306e\u5909\u5316<\/li>\n<li><strong>\u69cb\u6210\u6bd4\u5206\u6790<\/strong>: \u5168\u4f53\u306b\u5360\u3081\u308b\u8ca2\u732e\u5ea6<\/li>\n<\/ul>\n<p>                \u81ea\u52d5\u30da\u30fc\u30b8\u30f3\u30b0\u6a5f\u80fd\u306b\u3088\u308a\u5927\u91cf\u30c7\u30fc\u30bf\u3082\u52b9\u7387\u7684\u306b\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<div class=\"attention\">\n<h3>\u6d3b\u7528\u65b9\u6cd5<\/h3>\n<p>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u7279\u5b9a\u3057\u3001\u6539\u5584\u65bd\u7b56\u306e\u691c\u8a0e\u306b\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n<p>\u6708\u6b21\u63a8\u79fb\u304b\u3089\u5b63\u7bc0\u6027\u3084\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3057\u3001\u4e88\u7b97\u914d\u5206\u306e\u6700\u9069\u5316\u3092\u56f3\u308a\u307e\u3059\u3002<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-md-6\">\n                <!-- <img loading=\"lazy\" decoding=\"async\" src=\"campaign-analysis.png\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5225\u8a73\u7d30\u5206\u6790\u753b\u9762\" width=\"1200\" height=\"900\" class=\"responsiveImg methodPhoto\" \/> -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"methodWrap\">\n<h4 id=\"dailyPerformance\" class=\"method\"><span class=\"methodNumber\">\u25bc<\/span><span class=\"methodTxt\">\u65e5\u5225\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u8ffd\u8de1<\/span><\/h4>\n<div class=\"row mb-3\">\n<div class=\"col-md-6\">\n<p class=\"breadcrumbNav\">\u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; \u65e5\u5225\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u8ffd\u8de1<\/p>\n<p>                \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u65e5\u5225\u8a73\u7d30\u30c7\u30fc\u30bf\u3092\u8868\u793a\u3057\u3001\u77ed\u671f\u7684\u306a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5909\u52d5\u3092\u76e3\u8996\u3057\u307e\u3059\u3002<\/p>\n<h5>\u65e5\u5225\u5206\u6790\u9805\u76ee<\/h5>\n<ul>\n<li><strong>\u65e5\u4ed8<\/strong>: \u5206\u6790\u5bfe\u8c61\u65e5<\/li>\n<li><strong>\u5e83\u544a\u6d41\u5165\u5143\u30b3\u30fc\u30c9<\/strong>: \u500b\u5225\u5e83\u544a\u306e\u8b58\u5225<\/li>\n<li><strong>\u5b9fCV<\/strong>: \u65e5\u5225\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570<\/li>\n<li><strong>\u5b9fCPA<\/strong>: \u65e5\u5225\u9867\u5ba2\u7372\u5f97\u5358\u4fa1<\/li>\n<li><strong>\u5e73\u5747\u8cfc\u5165\u5358\u4fa1<\/strong>: \u65e5\u5225\u5e73\u5747\u8cfc\u5165\u91d1\u984d<\/li>\n<li><strong>ROAS<\/strong>: \u65e5\u5225\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c<\/li>\n<\/ul>\n<p>                \u30c7\u30fc\u30bf\u306f\u65e5\u672c\u6642\u9593\u3067\u7d71\u4e00\u3055\u308c\u3001\u6b63\u78ba\u306a\u65e5\u6b21\u5206\u6790\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<div class=\"attention\">\n<h3>\u76e3\u8996\u30dd\u30a4\u30f3\u30c8<\/h3>\n<p>\u6025\u6fc0\u306aCPA\u4e0a\u6607\u3084ROAS\u4f4e\u4e0b\u3092\u691c\u77e5\u3057\u3001\u8fc5\u901f\u306a\u5bfe\u5fdc\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002<\/p>\n<p>\u66dc\u65e5\u5225\u30fb\u6642\u9593\u5225\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3057\u3001\u914d\u4fe1\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u6700\u9069\u5316\u306b\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-md-6\">\n                <!-- <img loading=\"lazy\" decoding=\"async\" src=\"daily-performance.png\" alt=\"\u65e5\u5225\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u8ffd\u8de1\u753b\u9762\" width=\"1200\" height=\"900\" class=\"responsiveImg methodPhoto\" \/> -->\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u25bc\u5a92\u4f53\u52b9\u7387\u5206\u6790\u6982\u8981 \u5206\u6790\u30b7\u30b9\u30c6\u30e0 &gt; \u5a92\u4f53\u52b9\u7387\u5206\u6790 &gt; \u6982\u8981 \u5a92\u4f53\u52b9\u7387\u5206\u6790\u306f\u3001\u5e83\u544a\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u6295\u8cc7\u5bfe\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u6700\u9069\u306a\u5a92\u4f53\u914d\u5206\u3092\u6c7a\u5b9a\u3059\u308b\u305f\u3081\u306e\u5206\u6790\u30b7\u30b9\u30c6\u30e0\u3067\u3059\u3002 ROAS\u3001CPA\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-9379","post","type-post","status-publish","format-standard","hentry","category-analysis"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=\/wp\/v2\/posts\/9379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9379"}],"version-history":[{"count":12,"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=\/wp\/v2\/posts\/9379\/revisions"}],"predecessor-version":[{"id":12257,"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=\/wp\/v2\/posts\/9379\/revisions\/12257"}],"wp:attachment":[{"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/motenasu.info\/manual\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}